– About WriteWorks –

We are passionate about helping organizations strategically increase their win rates for Request for Proposal (RFP) responses and funding (grant) applications. We have two main goals:

increasing win rates for our clients.
identifying and securing strategic funding and proposal opportunities based on the current and future goals of our clients.

We do this by choosing the best opportunities, tracking information and deadlines, and by being obsessively detail oriented. Our client-centred approach ensures that we focus on your goals, helping you develop a strategic approach and presentation that increases your win-ratio.

We believe in making you stand out and are passionate about the community organizations and businesses we serve.

– Values –



Creativity Simplified – Solutions Simplified

We believe in being primo word smithers and offering innovative solutions. We are interpreters of government language by being creative when presenting technical jargon.

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Best Case Solutions

We are “best-case solution” focused. That means that we ask the right questions to get the right solution that is fine-tuned to the clients’ specific needs. We unearth opportunities, identify gaps, and provide external resources.

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Be Dependent on Us

We believe that we should be such a valuable resource and offer such high value service, that clients feel they can’t do this without us. By being quick and available, making connections for clients, and providing valuable reminders, we always “under promise and over deliver”.



Transparency and Accountability

We believe in being fully transparent about our services, deliverables and expectations upfront. We hold ourselves to the highest level of accountability and will always deliver high-quality services exceeding client expectations. This is our promise to every client.



Collaboration

The key to our successful process is that we work with clients not for clients. Our team works closely with each client to foster a collaborative approach, achieving successful outcomes.

– The Team –

Michelle Muir, Owner

Your Grant and Proposal Specialist

Michelle specializes in developing, designing, and reviewing complex request for proposal responses and funding applications at the municipal, provincial, and federal levels. With over 15 years of industry experience, and a respected reputation for being detail-oriented, Michelle applies her experience to ensure each client’s vision, values and creativity shine throughout their proposals and grant applications. Michelle has advised a wide range of clients, including not-for-profits and charitable organizations, on available funding opportunities / best practices for doing business with all levels of government. She works closely with clients to interpret government language and develop creative application responses that target key funder priorities.

An educated, focused, and trusted professional, Michelle has a Master of Arts in Canadian History, specializing in Women’s Studies, from the University of Ottawa. She has Secret Clearance from Public Services and Procurement Canada and is a member of the Association of Proposal Management Professionals. Michelle’s expertise includes advising on procurement (tender) opportunities, developing bid response templates, and developing policies and processes for bid responses and funding requests. Clients appreciate her exceptional skills in writing and conducting quality assurance, as well as her expertise in communicating and developing relationships with government stakeholders.

Lindsey McCaffrey, Senior Technical Writer

Storyteller, Writer, Editor, Content Strategist

Over 25 years, Lindsey McCaffrey has written, edited and developed premium marketing-communications content for (and about) hundreds of B2B, B2C, government and large not-for-profit clients across a wide range of industries.

Lindsey’s expertise spans a wide range of topics, including R&D and innovation, technology, business development, public policy, social issues, healthcare, education, and finance. She specializes in writing award and funding applications, web content, case studies, ebooks, white papers, articles, and blogs.

A trained journalist, Lindsey is also a recipient of a Gold Quill award from the International Association of Business Communicators. Widely recognized in Ottawa as a go-to resource for smart, strategic content and coaching, she has been invited to speak at various events on using written content to build brands and businesses effectively.

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